Social Media Success Summit + Racing

Just a quick note to let you all know that I will be posting quite a bit about social media over the next few weeks, as I’m attending the 2013 Social Media Success Summit.

I often attend conferences and workshops to benefit both my own business and to help my consulting clients. It’s crucial to my business to be on the cutting edge of the public relations, marketing and social media industries so I can give them the best advice possible.

This one is especially worth the investment, as it’s broken out into multiple sessions over four weeks. This is not the first social media event I’ve attended, but it is the first month-long workshop I’ve taken part in and I’m looking forward to being able to take the content and digest it before moving on to the next sessions.

I’m hoping to share a number of insights from this social media conference on how it relates to racing, from motorsports sponsorship to fan marketing and public relations. I’ll be posting at least once a week on my takeaways from a variety of seminars, possibly more often if I’m able to balance the workload.

Below is a list of the nine sessions I’ll be attending just this week. If you have specific questions on any of the topics, you can email them to me or post them below and I’ll do my best to address them as I go through the material:

  • KEYNOTE: Why You Need to Rethink Your Social Media Marketing  – INSTRUCTOR: Jay Baer
  • How to Improve Your Facebook Marketing: 7 Power Techniques – INSTRUCTOR: Mari Smith
  • How to Use Twitter to Grow Your Traffic and Sales – INSTRUCTOR: Kim Garst
  • How to Grow Your Social Media Influence – INSTRUCTOR: Mark Schaefer
  • How to Simplify Your Social Media Marketing With Free Tools – INSTRUCTOR: Ian Cleary
  • How to Build a Facebook Community in 10 Minutes a Day – INSTRUCTOR: Andrea Vahl
  • How to Integrate Social Media Marketing With All of Your OnlineMarketing Efforts – INSTRUCTOR: Lee Odden
  • How to Leverage SlideShare Marketing for More Exposure and Revenue – INSTRUCTOR: Todd Wheatland
  • How to Succeed on Instragram: A Brand Panel – INSTRUCTORS: Stephanie Shkolnik with Kathleen Ngo (Sony) and Joe Paulding (E! Online)

Also, there’s still time to join the conference if you want in. There are 33 sessions over the course of four weeks, which makes the cost less than $20 per seminar. Can’t beat that.


About the author

Kristin Swartzlander Kristin Swartzlander is passionate about applying business sense to racing 'nonsense' in hopes of growing the sport of dirt track racing. She is a business strategist who works with entrepreneurs and small businesses to help them learn how to use public relations, marketing and social media to achieve their goals. Learn more about social media, marketing and racing sponsorship on the DirtyMouth blog.